FOREVER 21 TO OPEN SECOND STORE IN HONG KONG
Forever 21 will open its first store in Kowloon, and second store in Hong Kong, at Pakpolee Commercial Centre art 1A Sai Yeung Choi Street, Mong Kok. The grand opening event is scheduled for Saturday, September 24, 2016, at 10 a.m. The first 210 customers in line will receive a Forever 21 gift card valued at 210 HKD.
“We are excited to open our first store in the neighborhood of Mong Kok and to continue our expansion in Hong Kong,” said Linda Chang, Forever 21 Vice President of Merchandising. “Mong Kok is one of the busiest districts in the world and we hope this new store will serve as a convenient location for consumers to purchase on-trend merchandise at an exceptional value.”
The Pakpolee location will offer customers a large selection of merchandise in more than 19,000 square feet of retail space. Complementing Forever 21® apparel and accessories, the store will feature the retailer’s other brands including Forever 21 MEN™, Forever 21 Active, and Forever 21® denim, lingerie and shoes.
To celebrate the opening of the second store in Hong Kong, Forever 21 is bringing a little bit of L.A. to Kowloon. The “Sunshine Forever” themed opening will feature a host of activities including Surf-Shack inspired zones with a DIY t-shirt custom lettering area as well as Nail Art stations.
ABOUT FOREVER 21
Forever 21, Inc., headquartered in Los Angeles, California, is a fashion retailer of women’s, men’s and kids clothing and accessories and is known for offering the hottest, most current fashion trends at a great value to consumers. This model operates by keeping the store exciting with new merchandise brought in daily. Founded in 1984, Forever 21 operates more than 800 stores in 56 countries with retailers in the United States, Australia, Brazil, Canada, China, France, Germany, Hong Kong, India, Israel, Japan, Korea, Latin America, Mexico, Philippines and United Kingdom. For more information please visit: www.newsroom.forever21.com