Forever 21 and Warner Bros. Consumer Products (WBCP) announced today the launch of an exclusive collection of limited-edition women’s, men's and children's apparel and accessories featuring classic Looney Tunes and Hanna-Barbera animated characters. The WB x Forever 21 collection was designed and curated by apparel maker Jerry Leigh, in partnership with WBCP, for Forever 21.

The 44-piece line includes sweaters, t-shirts, tank tops, cropped tops, socks and loungewear featuring Warner Bros.’ most memorable animated characters, including Looney Tunes favorites Bugs Bunny, Tweety, Daffy Duck, Marvin the Martian and Taz, as well as Hanna-Barbera classics such as Scooby Doo, The Flintstones, The Jetsons and more. The limited-edition collection will launch in stores globally and on Forever21.com beginning Friday, November 28.

“We’re excited to partner with Warner Bros. Consumer Products on this exclusive collection to bring their iconic characters to the wardrobes of fashionable enthusiasts around the globe,” said Linda Chang, Forever 21 VP of Merchandising. “This limited-edition line will allow our customers to discover on-trend merchandise with a nostalgic charm of cartoon legends.”

“Forever 21 is synonymous with fashion-forward looks and this exclusive remix of our most popular animated characters is the perfect fit with their trendsetting style,” said Karen McTier, Executive Vice President, Domestic Licensing and Worldwide Marketing, Warner Bros. Consumer Products.  “We’re thrilled to bring the timeless appeal of our iconic characters to their hip and stylish consumers around the world.”

To celebrate this exclusive partnership, Forever 21 and Warner Bros. Consumer Products will host a consumer event from 3 – 5 p.m. at the Forever 21 Times Square store on Saturday, November 22 in New York City. The event will feature live models wearing the exclusive collection, a photo booth, caricature artist, festive food and more. Every WB x Forever 21 purchase will receive a limited-edition shopper tote featuring favorite Warner Bros. animated characters, while supplies last.

 

#Forever21xWB

 

For further enquiries, please contact:

Bernadette Fahey

PR Consulting

T: 212.228.8181

E: bfahey@prconsulting.net

 

 

ABOUT FOREVER 21

Forever 21, Inc., headquartered in Los Angeles, California, is a fashion retailer of women’s and men’s clothing and accessories and is known for offering the hottest and most current fashion trends at a great value to consumers. This model operates by keeping the store exciting with new merchandise brought in daily. Founded in 1984, Forever 21 operates more than 630 stores globally with retailers in the United States, Canada, China, France, Germany, Hong Kong, India, Israel, Japan, Korea, Latin America, Mexico, Philippines and United Kingdom. For more information please visit: www.forever21.com

 

ABOUT WARNER BROS. CONSUMER PRODUCTS

Warner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.

 

ABOUT JERRY LEIGH

Jerry Leigh is a leading design, manufacturing and brand management firm, servicing the nation's top retailers through a wide range of brands and licenses. With headquarters in Los Angeles, satellite offices in New York City and Orlando, and state of the art manufacturing operations in Guatemala and Shanghai, the company's 1000+ associates are dedicated to serving the needs of their brand and retail partners.  Jerry Leigh distributes at all tiers of distribution, from boutiques to mass market, and manufactures apparel that reflects consumer lifestyles.  For more information, please visit www.jerryleigh.com.

 

SCOOBY-DOO, THE FLINTSTONES, THE JETSONS and all characters and elements are trademarks of and © Hanna-Barbera.

LOONEY TUNES and all related characters and elements are trademarks of and © Warner Bros. Entertainment Inc.

WB LOGO:  ™ & © Warner Bros. Entertainment Inc.

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ABOUT FOREVER 21
Forever 21, Inc., headquartered in Los Angeles, California, is a fashion retailer of women’s, men’s and kids clothing and accessories and is known for offering the hottest, most current fashion trends at a great value to consumers. This model operates by keeping the store exciting with new merchandise brought in daily. Founded in 1984, Forever 21 operates more than 730 stores in 48 countries with retailers in the United States, Australia, Brazil, Canada, China, France, Germany, Hong Kong, India, Israel, Japan, Korea, Latin America, Mexico, Philippines and United Kingdom. For more information please visit: www.newsroom.forever21.com


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