About Forever 21

Company History

Forever 21 was founded in 1984, in a 900 square foot shop in Downtown Los Angeles, CA. The store opened on April 21, 1984 and was called Fashion 21. New stores were opened every six months, eventually changing the name to the now globally recognized fast-fashion destination – Forever 21. Today, there are more than 35,000 employees and 600 stores worldwide including the United States, and international operations in Canada, China, Europe, Hong Kong, India, Israel, Japan, Korea, Latin America, Mexico, Philippines and United Kingdom.

Forever 21 wants to inspire all customers’ shopping experience by providing a captivating and exciting store environment with a never-ending flow of fun, on-trend fashion at a great value.

Forever 21 is not about a particular age, it’s for anyone who wants to be trendy, fresh and young in spirit. Forever 21 carries brands that cater to the individual styles of everyone, every size, and every phase of life. In addition to Forever 21 apparel, Forever 21 also has 21MEN, Love 21, Forever 21+ Forever 21 Girls and Love & Beauty.

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